VIEW POINT

FIRST WORD

  • Opportunity Knocks

    For homeowners needing that extra motivation to make energy-efficient upgrades, the 2009 ARRA tax credits may be just the ticket.

     

MARKET WATCH

  • June 2009 FigureThis

    Facts and figures for cost-benefit analysis of energy-efficient home improvements.

     
  • Pay for Performance

    Industry insiders believe the major drivers of home-efficiency improvements will soon shift to performance-based incentives and standards.

     

COMMENTARY

LINDA CASE

  • Pass It On

    A visit to an airport restaurant demonstrates that companies benefit by institutionalizing friendliness, courtesy, and good humor.

     

MARK RICHARDSON

  • Creating a Sense of Urgency

    In this tough market, you are the economic stimulus package. Here are ways to move your clients from "Let's think about it," to "Let's do it."

     

SHAWN MCCADDEN

  • The Stimulus as Symbol

    Feel like your remodeling business is drowning? How you respond to the economic stimulus package could pull you back to the surface for good.

     

FEATURES

LAST WORD

Benchmark

  • Diversify With Caution

    Tax incentives make home-performance contracting look attractive, but diversification is not necessarily a magic bullet for your business.